You’ll laugh. You’ll cry. You’ll fall down. It will change your life:
By mixing the perfect combination of traditional and digital marketing tactics, along with the collaborative efforts of our team, we were able to execute a prank on a friend that would be remembered for years.
And this is how we pulled it off.
But First, a Little Backstory
For years, we have gone to great lengths to ensure that our team members and close friends are being celebrated properly – for birthdays, weddings, and sometimes for no occasion at all.
This, of course, means going to extreme lengths to prank them online. We’ve crafted fake businesses, fake conventions, fake awards, and just about everything in-between, meaning we’ve dedicated a lot of time and effort over the years to making our pranks possible.
When our friend Margie’s wedding was approaching, and we knew she’d planned a trip to Athens, Ohio in the late fall, we just knew we couldn’t pass up the opportunity to go big or go home.
Please, please read it all. Securely seated, and with no open vessels of liquid nearby!